ANCHOR RAY
2017 // 10 weeks // 2 people
Bachelor project in collaboration with Noa
at KTH
THE TASK
To design and construct an anchor made of aluminium for the boat-accessories company NOA.
THE IDEA
The idea was to construct an Ikea-solution anchor where the user assembled the product. By doing this creating a stronger bond between the user and the anchor as well as optimize the storage in stock and transport.
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ITERATIVE
PROCESS
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RAPID PROTOTYPING
The testing was simple yet effective. Creating a fast iterative process where theories concerning the blades ability to dig down into the seabed were tested.
INSIGHT
CONSERVATIVE
The anchors of the market are heavy, bulky, take a lot of space and are hard to clean. The users, instinctively, see the weight of the anchor as the most important factor for an anchors ability to hold.
